“We have a great starting point at Google – we have the culture and attitude that breeds innovation,” he told delegates. “Out talent philosophy is if you give people freedom, they will amaze you.”
He explained that the organisation had implemented several strategies based on this principle, including the ‘20 per cent time’ rule – where employees have the equivalent of one day per week to develop Google projects they feel passionate about. This initiative has spawned both Google News and Google Ocean, part of Google Earth.
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